Project Summary
RPG In Step with Nine West’s First Scent
RPG was the shoe-in display partner for Nine West’s debut fragrance, Love Fury. Inspired by the transformative, emotional power of fragrance and shoes, Love Fury’s tester and merchandising units create the perfect platform to capture the sexy, passionate essence of the fragrance.
RPG’s assortment of display units incorporate polished white acrylic, gold relief detailing and sexy, bold graphics to project Love Fury’s message that fragrance is a woman’s weapon of attraction. The result is highly stylized and just a little dangerous. It’s also a nod to Nine West’s commitment to the classic, modern woman who, once noticed, is not easily forgotten.